By using BEAUTYCALYPSE.com you agree with the following


BEAUTYCALYPSE.com provides experience reports, research results, facts, opinions – briefly all kinds of textual and visual content – for your inspiration and entertainment.
BEAUTYCALYPSE.com does not provide medical, nutritional, dermatologist, spiritual, or any other advice or service, and expressly disclaims any liability to the readers.

Please find all relevant legal, copyright privacy information listed below.


Information in accordance with Section 5 TMG (German Telemedia Act): 
Represented by Nath Fedorova, Berlin, address upon request
Email: beautycalypse@gmail.com

Liability for content:
Our content has been created with the utmost care. We check and double-check our sources and invest a lot of time to research our topics. However, we can’t guarantee that our content is complete, current or unfallible.
We are liable for our own contents according to Sec. 7, paragraph 1 German Telemedia Act (TMG) but not obligated to permanently monitor submitted or stored information not to search for evidence for any illegal activities. Legal obligations to removing information or to blocking its use are unchallenged: liability here is only possible at the time of knowledge about specific illegal activities.


All links that lead to any third party web shops, brand websites, fellow blogs, online services etc. are simply what the Internet is made for and of: hyperlinks. We don’t control, don’t monitor those and are not responsible for their content or behaviours. They could collect your data, which we are not responsible for. BEAUTYCALYPSE.com accepts no liability whatsoever for you surfing the Interwebs from here but we will remove any illegal links at the time we get knowledge of such links.

BEAUTYCALYPSE.com contains affiliate links that are always marked as such.


BEAUTYCALYPSE.com is strictly independent and does not accept influencing in any form. Our research has journalistic standards and includes scientific studies, independent sources as well as consulting with industry experts, if needed.

The use of PR samples (for testing and photography purposes) and PR images of products/ services (for reporting purposes when the possession or experiencing of a product or service is not neccessary or possible, for example, in a news article, in a travel destination round-up etc.) is part of our journalistic work and classified as such.

In 2019, 6+ years after launch, we are starting to introduce our first ad formats.

Ads are only open to what we call “trusted brands”, brands we have already reviewed and believe in. We call this brand loyalty. It also helps cut down on the over-consumption while supporting companies that do good.
The ads can be booked for:
– beautycalypse.com,
– and in the near future on the BEAUTYCALYPSE YouTube channel.

Starting May 2018 (5+ years after the first regular post went live!!!) we are a participant in the Amazon Services LLC Associates Program (currently amazon.de, the German site only), an affiliate advertising programme designed to provide a means for us to earn fees by linking to Amazon.de and affiliated sites. Legitimate interest applies for the use of cookies and tracking in the context of this affiliate programme. Amazon data policy is found here: https://www.amazon.de/gp/help/customer/display.html?language=en_GB&nodeId=201909010


All materials are copyrighted by BEAUTYCALYPSE.com or used with explicit written permission and credited accordingly.
Don’t steal, ask in advance.

Free fonts Baron, Metropolis and Tetra created by the amazingly creative minds at FontFabric.com 

Illustrated portrait for BEAUTYCALYPSE logo: Anna Goncharenko.


We’re not in the business of data collection.
However, the whole internet is in this business with the consequence that the transmission of information over the internet can never be entirely secure and is done at your own risk. While BEAUTYCALYPSE is all pro data souvereinity and awareness, we, too, need to rely on other service providers in order to make this website happen, to allow for sharing of our content on social media and for feedback (aka the contact form). In the following, we explain what we use and how these services use your data – without too much legalese. We’re also doing our best to stay up to date with our privacy policy.

This privacy policy applies between you, the visitor/ user/ reader of this website, and BEAUTYCALYPSE.com – it applies to any and all data provided by you or collected by us in relation to us creating and you using this website.

How this website works:
The backend by Automattic (aka WordPress) does collect visitor (aka user, aka reader) data for the evaluation of the audience which includes placing and accessing certain Cookies on your computer, providing us with – anonymous – insights into our readers’ country of origin, so we can understand how popular our articles are and what our audience is most interested in. They also provide the contact form functionality: when you’re using our contact form, the data is transmitted to us by Automattic. We never sell your data and we only keep your data for as long as it may be needed in order to reply to your comment and only for the duration of our communications. When companies, agencies and individuals reach out in order to pitch a collaboration idea, the data are processed in accordance with the governing law: saved to an address book and the communications may be archived or forwarded in order to work on said collaboration; we will always ask your permission before sharing your data with anybody else (but this is just good manners anyway). Finally, Automattic provide the “post alert” aka “Follow this blog with WordPress” functionality which is not the same as a newsletter but is equally based on a double opt-in when used with an email address. We can check the numbers and the emails of the email followers but we don’t actively save or keep them ourselves (and of course we never pass them on or sell them).

What data is collected to make this website work:
The data provided by you via the contact forms, our email address or our giveaway forms can include your name, your contact information, and the data collected by Automattic via Cookies can include your IP address, your web browser and OS information as well as your surfing behaviour (visiting time, frequency, and so on) which helps improve the website. We usually don’t share your data, unless in order to finalise a readers giveaway and contact the winner or, if deemed necessary by us, for our legitimate interests that may include and are not limited to obtaining legal, technical, or business advice.
You may find the complete Automattic privacy policy here: https://automattic.com/privacy-notice/ and more info on Automattic data collection here: https://automattic.com/automattic-and-the-general-data-protection-regulation-gdpr/

Popular third party services we do not use: Google Analytics, Google Fonts, ReCapcha, and the Facebook “like button” technology.

We do use social sharing buttons by Twitter, Instagram/ Facebook, Pinterest (“Pin this”), and we may implement content from said websites as well as occasionally some YouTube videos.

Sharing our content on twitter is made possible by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. We obtain no data that Twitter may collect from you. You may find Twitter privacy policy here: https://twitter.com/privacy

We don’t use the Facebook “like button”, but it’s possible to share our articles via Facebook. This functionality is provided by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You may find the complete Facebook privacy policy here: https://www.facebook.com/about/privacy/update/printable

Instagram functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA. If you are logged into your Instagram account while visiting our website, Instagram can “see” your visits to our website, however, we don’t receive any of this information by Instagram. Instagram privacy policy may be found here: https://instagram.com/about/legal/privacy/

The Pinterest share/ social plugin or “Pin this” functionalities are provided by the Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA. The Pinterest social plugin connects you to Pinterest servers in the US and transmits log data to said servers (data may include your IP address, the websites you visited, web browser information, your use of Pinterest date and time of the request, as well as cookies). Pinterest privacy policy and your options may be found here: https://about.pinterest.com/de/privacy-policy

“YouTube” is a product by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Their privacy policy may be found here: https://www.google.com/policies/privacy/

This agreement/ policy is governed by the law of Germany.

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