IBE Berlin Highlights: This Female-Owned Beauty Brand’s Product Range Is Inspired By Customer Feedback

And we’re staying in Berlin for the last in our IBE Berlin highlights series — and if you’ve been around here for a while, you know you’ll see more goodness and more in depth reviews in the months to come.

NUI Cosmetics

IBE Berlin 2019 Highlights

NUI Cosmetics is the US-made, Berlin-born make-up brand that many green beauty bloggers have been loving lately. Weightless complexion products, glowy cream eye shadows that double as highlighters, colourful lipsticks — the entire range being vegan, clean, gluten-free and with no conflict PKO ingredients — what’s not to love? As an in-house brand to Savue, a female-owned green beauty shop, NUI’s products, textures and colours are largely inspired by their customers’ feedback.

Fun fact: NUI co-founder Swantje van Uhm is particularly proud of the young brand’s classic screen siren red lipstick, one that’s vegan and free from synthetic dyes.

The IBE Berlin saw NUI launch two brand new eyeliners (gel — Manaia and liquid — Aweiku, view below) and a range of cream concealers; all products are already available online.

NUI Cosmetics Manaia gel eyeliner, Aweiku liquid eyeliner; IBE Berlin display
Manaia gel eyeliner, Aweiku liquid eyeliner, NUI Cosmetics

And that’s a wrap!

Thanks for sticking around to discover all of our IBE Berlin best-of series, I hope it was as fun for you as it was for us 😉
Make sure to subscribe to post alerts if you haven’t already so you don’t miss our updates and see you next time!


Geeking out about all things truly green, healthy and ethical over at BEAUTYCALYPSE.com (Avatar illustration by A. Goncharenko)

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