Like any introvert creature, BEAUTYCALYPSE didn’t celebrate her 4th birthday in March. So please walk right in and discover a few new things that feel quite celebratory 😉
Sooo… While BEAUTYCALYPSE started much earlier technically, I consider her birth month – when she came to full bloom – to be March 2013.
It bugged me to not have ONE date to name her birthday, so I decided March 1st sounded good.
I’d be a terrible mother.
Meanwhile, BEAUTYCALYPSE has received a few lovely birhtday presents already, and here is what they were:
It all began in October 2016: rather than putting up my face and an introductory blob, I decided to celebrate each month’s “vibes” with a cover-like artwork (top right corner).
Also, because brands and agencies like to follow up on honest BEAUTYCALYPSE product and book reviews, and because I know, from working in media, that they are used to having a cover to add to their press clippings, I decided to give it a go. It also feels quite “adult” for BEAUTYCALYPSE, and gives her an editorial, magazine-like appeal – very much in concordance with my intention of establishing her as a professional outlet celebrating ethical and healthy lifestyle.
You can look up all covers in the new section
I have mentioned it in my Vivaness/ Biofach 2017 review – BEAUTYCALYPSE is now a proud member of the German Federal association of green economy UnternehmensGrün, founded 25 years ago to campaign for the protection of the environment and to promote genuinely sustainable businesses.
BEAUTYCALYPSE is also a new member of the Ethical Writers Coalition, an international network of professional writers and bloggers promoting ethical and sustainable topics.
If you’re a green writer or blogger, see if the Ethical Writers Coalition is something you should join.